PrimaDonna ambassador Paula Lambert and four German women reveal all in PrimaDonna lingerie

Supremely comfortable, super-stylish, and empowering: This is what PrimaDonna, the leading lingerie brand for larger cup sizes, is all about. However, the true power of beautiful, comfortable lingerie can only be felt once you try on one of our lingerie sets. It changes the way you walk, talk, and act. That’s why PrimaDonna and our German PrimaDonna ambassador Paula Lambert gave four German women the opportunity to experience this first-hand during a lingerie try-on and photo shoot in one.

#WeArePrimaDonna: women helping other women grow stronger

Through #WeArePrimaDonna, we shine a spotlight on women who aren't afraid to discuss their bodies and their fuller breasts in a candid and casual way. This time, Paula Lambert is beautifully captured, together with Jenny, Steffi, Nathalie and Louisa from Germany, by our photographer’s lens in the gorgeous lingerie sets in the PrimaDonna spring/summer collections.

#WeArePrimaDonna: women helping other women grow stronger

Through #WeArePrimaDonna, we shine a spotlight on women who aren't afraid to discuss their bodies and their fuller breasts in a candid and casual way. This time, Paula Lambert is beautifully captured, together with Jenny, Steffi, Nathalie and Louisa from Germany, by our photographer’s lens in the gorgeous lingerie sets in the PrimaDonna spring/summer collections.

PD - WAPD Paula SS22 - Paula

A match made in heaven!

The partnership between PrimaDonna and Paula Lambert is nothing less than a match made in heaven.

“I’ve spent my whole life searching for lingerie that is comfortable, stylish, and provides adequate support. That combination eluded me until I discovered PrimaDonna. As a woman with a larger cup size, it's hard to find lingerie that is both stylish and unique. I hope that, in doing this photo shoot, I can show women that wearing beautiful lingerie is a great way to feel good about yourself.” - PAULA

Confident at first fit

The women all come out of the changing room in their own way, but their reactions in front of the mirror are unanimous!
PD - WAPD Paula SS22 - Steffi

Steffi

“Finally being able to wear a bra that is sexy and gorgeous yet feels incredibly comfortable makes me feel so proud. This set has it all: a gorgeous color, a great print, a sexy look, and a comfortable fit in which you can move about freely. And good support. I love it!”

PD - WAPD Paula SS22 - Jenny

Jenny

“All I have to say is: PrimaDonna is incredible! Not to mention stunning. It’s comfortable and offers excellent support. I like to wear bright, summery colors, but most brands only carry black or nudes in my size. PrimaDonna lingerie is refreshing and totally different. It’s the perfect combination of comfortable and stylish. This is a real statement set. I can't stop staring at my reflection!”

PD - WAPD Paula SS22 - Nathalie

Nathalie

“I’m shocked. I've spent my whole life trying to find the perfect lingerie. I’m 42 and I’ve never felt this way when trying on lingerie before. It’s like this PrimaDonna set was made especially for me. It feels like a second skin. Absolutely amazing!”

PD - WAPD Paula SS22 - Verhalen vanuit de paskamer

Stories from the changing room

While the women admire not only themselves but also one another, they share their personal stories. Louisa never dared to wear anything with a plunging neckline before. Someone else explained how hard it had been for them to find lingerie that is comfortable, stylish, and provides adequate support.

“What I want to say to young women is this: ‘Stop comparing yourself to other girls. You are perfect, just as you are. Even – and especially – if you have a fuller cup size. You're beautiful. You're feminine. Be proud of this!” - LOUISA