Maureen Vanherberghen shines in our new PrimaDonna summer collection

At PrimaDonna, we love to inspire you with relatable and authentic stories. And nobody fits the bill better than Maureen Vanherberghen. As a singer, TV personality, and presenter, she wants to send other women a positive message, so she sat down in front of the camera for a casual chat. Alongside her colleague, sister, and aunt, this power-woman shares her positive outlook on life, her body image, and the effects of supportive lingerie.

Maureen: “By getting photographed in lingerie, I want to show women that it’s okay to be proud of their breasts and show them off.”

Maureen: “By getting photographed in lingerie, I want to show women that it’s okay to be proud of their breasts and show them off.”

Relatable body talk with a healthy dose of humor

Shining in the trendy designs of PrimaDonna’s spring-summer lingerie, Maureen, Inge, and Maureen’s family appear before the camera, confidently showing the power of beautiful, well-fitting lingerie.

Maureen shares a love for lingerie and body positivity with her colleague Inge. Even within the family, there’s no shying away from conversations about bodies and breasts. As a young girl, Aunt Nancy encouraged Maureen to embrace her body and show it off in colorful and daring outfits. In turn, Maureen inspired her younger sister, Mélissa.

Inge: “I’ve gone through an unimaginable evolution in terms of my breasts, body, and lingerie. The first time I experienced that feeling of a perfectly fitting bra, I really thought: I look flawless.”

Inge: “I’ve gone through an unimaginable evolution in terms of my breasts, body, and lingerie. The first time I experienced that feeling of a perfectly fitting bra, I really thought: I look flawless.”

Discover the effect that perfectly fitting lingerie had on these four women

For the photo and video shoot, we let them choose lingerie from the latest PrimaDonna summer collection. The four women went all out with colors, luxurious fabrics, trendy floral prints, lace, and embroidery.

Discover the effect that perfectly fitting lingerie had on these four women

For the photo and video shoot, we let them choose lingerie from the latest PrimaDonna summer collection. The four women went all out with colors, luxurious fabrics, trendy floral prints, lace, and embroidery.

Take a leaf out of our ambassadors’ books and embrace your feminine curves!

Curious about our ambassadors’ favorite sets from the PrimaDonna spring-summer collection? You can find them here!

PrimaDonna Twist Efforia
PrimaDonna Alalia

Want to hear more positive stories from inspiring ambassadors? Check them all out at #WeArePrimaDonna

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