“All women deserve the support of PrimaDonna”
The moment Gabriella discovered PrimaDonna lingerie, everything changed. She had finally found lingerie that fit like a dream and made her feel confident and sexy. “To me, a bra should be more than just practical. It should be fun and exciting and make me happy.”
GABRIELLA
PrimaDonna lover for life, model for a day
PrimaDonna fan since 2017: “On a business trip to Stockholm, a Swedish TV personality recommended a lingerie boutique with the best service and the most beautiful brands. That was where I tried on my first PrimaDonna bra. The T-shirt I was wearing suddenly fit much better. It completely transformed the way I felt.”
GABRIELLA
PrimaDonna lover for life, model for a day
PrimaDonna fan since 2017: “On a business trip to Stockholm, a Swedish TV personality recommended a lingerie boutique with the best service and the most beautiful brands. That was where I tried on my first PrimaDonna bra. The T-shirt I was wearing suddenly fit much better. It completely transformed the way I felt.”
“Thanks to PrimaDonna, I no longer see my bra as a problem. It used to be a struggle to find something that fit good and looked good, but now I know where to go!”
SHOP THE LOOK
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ABOUT SHINE IN PRIMADONNA
The moment you discover PrimaDonna lingerie is a milestone if you have larger breasts. Suddenly your lingerie fits perfectly, feels comfortable, and offers the support you need. You no longer have to choose between fashion and comfort: You can have it all in your own cup size. No one can explain this effect better than PrimaDonna fans like you. That’s why we decided to shine the spotlight on five authentic women for our SS23 campaign.
PrimaDonna lovers for life, models for a day.
SHINE IN PRIMADONNA