Start Summer Sale!

Shop SALE

Enjoy your carefree summer with PrimaDonna Swim!

Shop swimwear
Shop swimwear

Discover your favourite style

Slide 1 of 4
‌
‌
‌

Fun, flirty, and brimming with feel-good vibes.

Discover now
Discover now

Bras

Briefs

Sportswear

Swimwear

Trendy lingerie for larger cupsizes

Discover now
Discover now

#WeArePrimaDonna puts proud, authentic women with large cup sizes in the spotlight

Discover #WeArePrimaDonna
Discover #WeArePrimaDonna

Our iconic bras

Slide 1 of 4
‌
‌
‌

Fashion trends larger cup sizes can actually wear

Because your cup size should not keep you from wearing whatever lingerie style you want. 

Discover more
Discover more

Visit one of our partner boutiques close to you

Find a boutique