Discover the World of Primadonna

At Primadonna, you’ll find a stunning selection of lingerie that embraces your style and your shape – for every moment and every occasion. From full cup bras, balconette bras, and plunge bras to T-shirt bras, bralettes, and so much more.

Our collection is designed for every woman and every bust shape, in a rich palette of colours, luxurious fabrics, and refined designs.

And most importantly: the right size makes all the difference. Unsure about your bra size? No worries! With our online cup and band size guides, you can easily find your perfect fit – tailored to your body.

What’s the Best Bra for Smaller Busts?

Even with a smaller cup size, you can beautifully highlight your shape. A good bra not only offers support, but also enhances and flatters your figure in the most elegant way.

Want to give your décolletage a little extra boost? Choose styles that gently lift and shape your bust, such as:

• Balconette bras
• Plunge bras
• Bras in sizes B to C

Which Bra Should I Choose for a Larger Bust?

If you have a larger cup size, you know how important the right fit is – for comfort, support, and a beautiful neckline. When choosing, pay attention to these key details:

• Wide, padded straps
• Underband support for optimal lift
• Soft, wide side panels at the underarm
• Strong, durable fabrics
• High-cut, stretch neckline

At Primadonna, you’ll find a specially designed range from cup size E to M that not only provides perfect support but also looks stunning.

Experience Comfort and Confidence with Primadonna Bras

Our bras combine clever design techniques with strong materials for premium support and comfort. Wide, soft straps and optimal weight distribution relieve pressure on your shoulders, while seamless cups beautifully enhance your bust’s natural shape.

Primadonna offers a wide range of sizes. Not sure which one is yours? Use our bra size calculator and find out in minutes. Did you know that 80% of women wear the wrong size? That’s why it’s worth measuring your underbust and bust at home, then using our size chart to determine your perfect fit.

Once you’ve found your perfect bra, boost your confidence with colours that flatter you. Primadonna offers a broad palette: from classic beige and black to bold red and fresh white. Whether you go timeless or trend-led, there’s always a style that suits you. Complete your set with matching briefs to add variety to your lingerie drawer – and make every day feel just a little more special.